The Importance of Video Content in the Age of Language Models AI


The rise of language models AI like GPT-3 is transforming the digital landscape and posing challenges to traditional forms of content such as blogs. In this article, we will examine the reasons why video content will become increasingly important in the age of language models AI and how it can help content creators and businesses remain relevant.

Video Engages the Viewer 

While AI-generated text-based content may be similar to human-generated content, video content is more engaging to the viewer. As a result, video is more likely to capture & retain viewers' attention than conventional text-based content. In addition, statistics show that video content is more effective in converting viewers into buyers or supporters.

Video is a Better Teaching Tool 

Teaching through text-based content has been popular due to its effectiveness, but studies show that video content is a more practical teaching tool. In addition, visual presentation aids retention, as viewers are more likely to remember information presented in a video than in text form.

Video is More Shareable 

Sharing blog posts and articles on social media has become a trend, but video content is even more shareable. Social video generates 1200% more shares than text & images combined. In the age of language models AI, businesses and content creators can produce more shareable videos, expanding their reach and visibility.

Video is More Accessible 

Video content is also more accessible to people with disabilities. Using captions and audio descriptions, video content can reach a wider audience. Language models AI can generate more accessible video content, enabling businesses and content creators to produce inclusive content.

Video is More Memorable 

Video content is more memorable than text-based content. In addition, viewers can recall 95% of the information presented in video form, compared to 10% when presented in text form. This makes video content more effective in establishing brand awareness and recall.


In conclusion, as language models AI become more advanced, video content will be crucial for businesses and content creators to remain relevant & engaging. Video is more interesting, compelling for teaching, more shareable, more accessible, and more memorable than text-based content. By incorporating video content into their marketing strategies, businesses and content creators can stay ahead of the curve and reach their target audiences effectively.